With work on the Estadio Santiago Bernabeu progressing, Real Madrid have agreed a 25-year deal with sports and events company Legends which is worth 400 million euros per year.
The agreement is with one of the leading organisations in the sector, who work alongside some of the world’s biggest venues.
According to Voz Populi, the deal will allow the US company to use up to 20 percent of the exploitation of the stadium, adding to their impressive portfolio.
The stadium is already designed to be used for football, but also for the women’s team and basketball.
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More than a stadium
Sport won’t be the only activity at the stadium, which is expected to be completed by early 2023.
The stadium building work will cost a total of 800-900 million euros, but the club expect to bring in increased income to pay off the costs.
The arena will be open for events 300 days a year, from trade shows and exhibitions to concerts and sports events, with social and hospitality locations available.
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There will also be a skywalk around the stadium, with some of Spain’s biggest restauranteurs invited to make proposals for those spaces.
New VIP zones will also have over 25,000 square metres to set Real Madrid at the forefront of the sector.
Retractable pitch
In order to make all of this possible, the stadium’s roof will be essential to prevent weather from impacting events.
As funciona el espectacular sistema retrctil del csped del nuevo Santiago Bernabu
Also key is the retractable turf, which will mean that Real Madrid will no longer need to reject events in order to protect the playing surface.
It also expands the stadium’s capacity to 100,000 spectators for music concerts or other events.
